Good news!!!! World number one could return from knee surgery in March, according to reports in the United States.
As we all now, PGA Tour earns the majority of its money through five main sources of revenue: Sponsorships, television contracts, corporate hospitality, and tournament attendance.
After he beat Rocco Mediate (with one leg) in a thrilling 19th hole play-off in 2008 US Open, he went for his second left knee surgery eigth days later. From that point on, television ratings and tournament attendance figures took a serious nose dive.
As we all now, PGA Tour earns the majority of its money through five main sources of revenue: Sponsorships, television contracts, corporate hospitality, and tournament attendance.
After he beat Rocco Mediate (with one leg) in a thrilling 19th hole play-off in 2008 US Open, he went for his second left knee surgery eigth days later. From that point on, television ratings and tournament attendance figures took a serious nose dive.
Television ratings and attendance figures are the PGA Tour’s main selling points when attempting to peak the interest of new potential title sponsors, and as demonstrated in this article, neither of those selling points carry much weight without Tiger Woods.
Without Tiger roar, the television ratings for the 2008 British Open and WGC- Bridgestone Invitational drop down to 14.6% and 39% respectively. AT&T classic even more worst!! Dropped dead 48%!!!! Even Greg Norman or Padraig Harrington who win his Claret Jug for two consecutive year could not save it.
If Tiger Woods is able to successfully return to the PGA Tour in 2009, it is almost a certainty that the television ratings will once again go through the roof.
Even if the attendance figures remain low as a result of the recession, television ratings are what the sponsors are most interested in.
Luckily for the PGA Tour, Woods is arguably the greatest pressure player in the history of sports.
If Tiger Woods is able to successfully return to the PGA Tour in 2009, it is almost a certainty that the television ratings will once again go through the roof.
Even if the attendance figures remain low as a result of the recession, television ratings are what the sponsors are most interested in.
Luckily for the PGA Tour, Woods is arguably the greatest pressure player in the history of sports.
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